It’s Only the First Step on the Long Long Road to Good Sound.
The audio magazines that various and sundry reviewers write for are purveyors of what we consider to be one of the Biggest Lies in all of audio — that buying more expensive equipment is the key to better sound. (It’s technically not a lie; they probably actually believe it. It’s more of an Untruth. But The Big Untruth isn’t especially catchy, so we’re going with The Big Lie.)
From the audiophile rags’ point of view, this makes perfect sense. They extoll the virtues of one piece of sexy hardware after another on page after page of their glossy magazines. The ten bucks a year you pony up to subscribe doesn’t even cover the cost of all that pretty paper. They make their real money by selling advertising to equipment manufacturers, who in turn advertise equipment they want you to buy. What are all the glossy pages of these magazines devoted to? The fawning and credulous discussion of the sexy equipment being advertised.
See how that works? It ain’t rocket science. These magazines have a vested interest in convincing you that the Newer and More Expensive the equipment you own, the better will be the sound in your home.
It’s easily demonstrated how wrongheaded this way of thinking is. If you’ve been in audio for any length of time at all, you know that one bad interconnect can ruin the sound of a stereo. We’ve all been there. All it takes is one little wire — the wrong wire in the wrong place — to make all that expensive equipment sound like shit.
Or a bad room. Or the speakers on the wrong wall. Or VTA too high. Or too low. Or a mismatch between the arm and cartridge. Or a mismatch between the speaker and amp. Or about 68 million other things, any one of which can turn the sound of all that sexy equipment into musically unpleasant dreck.
Suffering Through the Sound
Maybe you haven’t been there but I sure have. I’ve been hearing mega-buck crappy-sounding stereos my whole life, in every showroom in Los Angeles, at every Stereophile show I attended (thankfully I no longer have a need to go to them) and homes throughout the Southland. It’s not news to me that these high-dollar systems rarely sound good. It may come as a surprise to Mr. Fremer, but I’ve suffered through more than my share of bad sound at the hands of gearheads with more money that audio sense.
Why do you think we talk so much on the site about Doing It Yourself? Testing yourself, challenging yourself, trying new things, adjusting this and changing that and seeing what works in your room with your records (which hopefully you bought from us).
Because there’s no other way to do it. We want you to have good sound at home so that you can appreciate the good sounding records we sell and continue spending your hard-earned money with us. If your stereo ain’t workin’ right, Hot Stampers won’t fix it. They can help, but they aren’t the solution. You are.
Necessary But Not Sufficient
Good equipment is an important part of proper music reproduction in the home, but there’s a lot more to it than that. My rule of thumb is that 20% of the sound you hear is the equipment you bought and 80% of the sound comes from what you did with it: how you set it up, what you’ve done to treat your room, how good your electricity is and all the rest. It’s all on the site: it may be scattered everywhere, but it’s there.
These are the kinds of issues we deal with every day. How the stereo is sounding is CRUCIAL to our being able to properly do our job evaluating records. We take every aspect of record reproduction very seriously. It’s what pays the bills around here, and we have plenty of bills to pay, so we make sure we are doing everything in our power to insure that the sound is absolutely the best it can be. (At these prices it had better be.)
On more than one occassion we’ve stopped in the middle of a shootout because the electricity had gone bad and caused the sound to go bad along with it. If you can’t hear the records at their best you’re just wasting your time trying to find Hot Stampers. By definition Hot Stampers have to sound great, and that means the stereo has to be capable of sounding great for us to find them. Bad sound means — like the Soup Nazi says — No Hot Stampers for you!